24 July 2008

British Microsoft Dynamics reseller Anglia Business Solutions has signed up the first Australian customer for its LINKFresh fresh produce solution.  Sydney based N&A Fruit Distributors is a family owned business comprised of four divisions, covering fresh produce wholesale, repacking for major supermarkets, organics, and export to Asia and the Middle East. 

The Microsoft Dynamics NAV-based LINKFresh solution will be deployed by Dialog Information Technology, Anglia’s reseller in Australia.
N&A director Rob Cathels said: “The need to replace our current system is driven by a number of factors, including the complexities of managing an expanding an evolving business and the desire to stay ahead of our competitors.  One of the key features that attracted us to Microsoft Dynamics NAV is its robust reporting and business intelligence capabilities that will allow us to enter data once and use it many times for different purposes.”

Cathels added that improving the availability of real-time management information would give the business a great competitive advantage.

“Microsoft Dynamics NAV is specifically designed to help businesses harness the benefits of sophisticated business management software by providing, for example, a familiar and user friendly interface,” said James Simpson, director of the business solutions group at Microsoft Australia. “In this case, the combination of the LINKFresh fresh produce industry add-on and Microsoft Dynamics NAV delivered an off-the-shelf solution, keeping costs down and ensuring quick deployment,” he said.