29 August 2008

We believe Bundesliga Interaktive is the most sophisticated event-driven and video rich application yet deployed on the Microsoft Mediaroom platform

Patrick Rainsford, CEO of emuse  T-Home, the IPTV division of Deutsche Telekom, and emuse have launched an interactive IPTV application designed specifically to compliment major sporting events.

Following Deutsche Telekom’s acquisition of the IPTV rights to all of the Bundesliga (German Premier League football) for its T-Home platform and the signing of a development agreement with emuse in late-2007, the companies have now launched the Bundesliga Interaktive service.

The application runs on Microsoft Mediaroom and enables coverage of up to nine concurrent live matches every game weekend, the facility to watch a variety of those games simultaneously and to access ‘catch up’ footage enabling viewers to see selected match highlights from as little as 30 seconds after they occur. The full games and match highlight packages are then archived and can be viewed at any time by T-Home subscribers.

“emuse has an unparalleled track-record in live IPTV deployments having worked with companies including British Telecom and T-Home” said Patrick Rainsford, CEO of emuse “It is especially rewarding, however, to have deployed the Bundesliga Interaktive service, which we believe is the most sophisticated event-driven and video rich application yet deployed on the Microsoft Mediaroom platform anywhere in the world.”